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Organizational Surveys
Competency Surveys
Communication Skills Series
Management & Leadership Series
Developing People & Performance Series
Strategic Approach Series
Organizational Surveys
Customer Value Survey


Author

Donald Tosti, Ph.D.
Stephanie Jackson

Key Function


Examine both functional and behavioral aspects of relative value for customer retention

Principles

Examine customer perceptions in 5 essential areas:
  • Quality of product/service

  • Quality of provider performance

  • Cost of purchase

  • Recovery

  • Cost of Installation/ maintenance
Feature

Based on PIMS study and other researches.

Companion assessment tool to the OAS – focused externally on the organization's current and former customers

Benefits
  • Assessment of functional and behavioral aspects of relative value for customer retention

  • Various demographics parameters

  • Measurement of key customer value data

  • Benchmark of key customer retention areas
  • Quick and easy reapplication to measure new trends over time
  • Report

    Can be constructed according to a variety of demographic parameters
    Benchmarking
    Benchmark key customer retention areas

    Application Continuous

    Can be easily and quickly reapplied to measure new trends over time

    Language Availability


    English, French, Portuguese, Spanish
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    SEE ALSO >>  Organizational Surveys | Competency Surveys | Communication Skills Series |
    Management & Leadership Series
    | Developing People & Performance Series | Strategic Approach Series
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